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The hair color industry is on the rise, expanding with a variety of different colors and formulas. It can become overwhelming to decide which hair color products to use in a busy salon. Using the wrong products can lead to unhappy clients and wastage of time and money. How do you ensure that you are selecting the right products for your salon?
Quality
It is important to invest in professional quality hair color products. The primary difference between professional quality hair color vs. box dye is the PH level. Professional hair color has a lower PH level than box dyes. This is crucial because it helps the color penetrate the hair better and provides a longer-lasting bond. Choosing high-quality hair color aids in a client’s color longevity and helps prevent damage to the scalp, hair breakage, irritation, and other potential harmful reactions.
Coverage
Coverage is another important factor to consider while choosing hair color products for your salon. Coverage refers to the ability of a hair color to cover gray hair. Some clients prefer a wash-n-wear, low maintenance style, while others want complete coverage. Consider choosing hair color lines that offer greater coverage and versatility, or ones that combine advanced technologies and formulas.
Pigments and Shades
Different types of hair pigments work better on different hair and skin types. Choosing the right pigment and shade color can affect how the color appears and how long it lasts. For instance, if your salon has a lot of clients with dark hair, you might want to purchase hair color that has dense pigments that penetrate the strands better and results in a richer, more vibrant hue. Research and experiment with different pigments and shades based on your salon clients and their needs.
Brand Loyalty
Brand recognition is a crucial factor for many salon owners. Consider investing in hair color brands that are reputable, reliable, and have a satisfied customer base. Opt for brands that offer a wide range of hair color products and provide informative resources like education, training, and support. Since brand loyalty and trust are essential, research each brand of hair color you are considering for your salon before making a significant investment.
Buy from Authorized Retailers
Investing in professional hair color requires a real consideration of money and time. A quick and easy route may tempt you to purchase professional hair color from unauthorized third-party sellers. However, purchasing from them puts you at risk because there is no guarantee that the product’s quality and authenticity are up to par. Always buy hair color from authorized retailers or directly from the manufacturer to ensure that you are using genuine, high-quality products.
In conclusion, the selection of professional hair color products for your salon extends beyond just colors and pigments. It also involves considering the quality, coverage, brand recognition, and the authenticity of the retailers. It’s crucial to remember that a satisfied client is a repeat customer, and their satisfaction hinges significantly on the products you use in your salon.
One source we highly recommend for professional hair color products is Salons Direct UK. They have a vast, high-quality range, and they’re an authorized retailer, assuring you of the authenticity and quality of their products. They don’t just offer products; they provide comprehensive support, education, and training, helping you get the best from the products you choose. Don’t compromise on the quality of your salon services. Visit Salons Direct UK today and experience the difference that top-tier professional hair color products can make. Start shopping now!